New design
Strawberry-Kiwi
Freshness that moves you.
0 g sugarElectrolytes4.0% ABV80 cal355 ml
Buy on Amazon →
Fitzer Premium Beverages · Made in Monterrey, Mexico
A drink for every occasion.
Premium Hard Seltzer
Still Fitzer,
Still Fitzer,
just upgraded.
0 g sugar+ electrolytes80 calories4.0% ABV
Mexico's pioneer hard seltzer, relaunched: new formula, new design and the only one in Mexico with electrolytes. For people who train in the morning and go out at night.
Most ordered
Mixed Berries
Bold, fresh and our best seller.
0 g sugarElectrolytes4.0% ABV80 cal355 ml
Buy on Amazon →New flavor
Tropical Mango
Tropical outside, refreshing inside.
0 g sugarElectrolytes4.0% ABV80 cal355 ml
Buy on Amazon →
Fitzer is for every move
MoveGym, padel, running, studios. The one people bring to padel.
CelebrateThe night out after training. Light enough to last the night, no sugar.
SharePool, terrace, sun. The one you pull out for everyone.
Drink smart, drink Fitzer.Mineral water · triple-distilled alcohol · natural flavor · gluten free · keto friendly
The first Mexican hard iced tea
Teao'clock.
Black tea flavor, no bubbles, made for afternoons with friends. Lightly sweet, never bloating, still hits. Built for the plan: day drinking, carne asada, or whatever yours is.
Regular · 5.0% ABVBlack tea
Black tea
Peach
For the long afternoon: more body, more flavor. Carne asada, pre-game.
Black tea flavorStill5.0% ABV473 ml
Buy on Amazon →
Light · 4.0% · 0 g sugarBlack tea
Black tea
Lemon
For full sun: light and citrusy. Pool, terrace, brunch.
0 g sugarStill4.0% ABV473 ml
Buy on Amazon →
For afternoons that run long
Refreshes the plan.
The plan asks for another.
No bubbles. No breaking the plan.
The fourth like the first.
Hard tea, explained.
What is a hard iced tea?
A ready-to-drink alcoholic beverage that tastes like iced tea. Fitzer Hard Iced Tea is the first one made in Mexico: black tea flavor, no bubbles, triple-distilled alcohol, in a 473 ml can. Peach (5.0%) and Lemon Light (4.0%, 0 g sugar).
How much alcohol does it have?
Peach is 5.0% ABV and Lemon Light is 4.0% ABV. Similar to a beer, but without bubbles.
Hard seltzer or hard iced tea?
Seltzer is mineral water with alcohol: light, sparkling, 0 g sugar and with electrolytes (355 ml, 4.0%). Hard tea is black tea flavor: still, more body, made for the afternoon (473 ml). Both use triple-distilled alcohol. A drink for every occasion.
Where can I buy hard tea in Mexico?
On Amazon Mexico with nationwide shipping, at OXXO (northern Mexico), H-E-B (all stores) and Vinoteca (Monterrey and Mexico City). See stores · City-by-city list.
Fitzer Premium Beverages
One brand.
One brand.
Many drinks.
Every occasion.
Fitzer was born in Monterrey in 2020 as Mexico's first hard seltzer. Today it's a ready-to-drink beverage platform: every new can opens a new occasion, with the same rule as always: light, well made and meant for sharing.
7years in the market
+9Mcans sold
#2hard seltzer in Mexico
- 2020 Hard Seltzer
- 2026 Hard Seltzer with electrolytes
- 2026 Hard Iced Tea
- Soon What's next
Part of Ecolana's "Amigos del Reciclaje" program: we sponsor aluminum recycling centers across Mexico. Your can comes back.
Where to buy
Cold, nearby or at your door.
Hard Iced Tea, available today at:
AmazonShips anywhere in Mexico. Hard Tea 6-packs and Seltzer 24-packs, to your door.Go to the Fitzer store →
OXXOHard Seltzer and Hard Iced Tea in the fridge, selected stores in northern Mexico.
Monterrey metro · Saltillo · Monclova · Reynosa · Hermosillo · Mexicali · Nogales · Tijuana · Rosarito · Ensenada · Cd. Obregón · Guaymas · Navojoa · Los Mochis · La Paz · Los Cabos
H-E-BHard Iced Tea at every H-E-B in Mexico. In-store tastings Saturdays 12–5 pm in Monterrey.
Nuevo León · Coahuila · Tamaulipas · San Luis Potosí · Querétaro · Guanajuato · Aguascalientes
VinotecaHard Iced Tea in store and delivered, in Monterrey and Mexico City.
Monterrey · Mexico City
SoonAlSuper · Del Río · Pari (app, Mexico City)
This is just getting started
Hard Seltzer, at all of these:
Plus Amazon, Vinoteca and a distributor network in northern Mexico. Want Fitzer in your state? Let's talk.
Distributors
Bring Fitzer
Bring Fitzer
to your state.
We're looking for local distributors, state by state, to cover regional chains and traditional trade: corner stores, depósitos, liquor stores, restaurants and bars.
- Two categories, one portfolioHard Seltzer with electrolytes and the first Mexican Hard Iced Tea. 5 SKUs that sell themselves from the fridge.
- A brand that already moves7 years, +9M cans, #2 hard seltzer in Mexico. Available at OXXO, H-E-B, Vinoteca and Amazon.
- We back you upActivations in your market, geo-targeted ads and sales support to open your territory.
Prefer email? rgongora@drinkfitzer.com
The plan, live.
@drinkfitzer
Hear it first.
Launches, events and promos. One email a month, tops.